Sales Development Representative (SDR)

VeriClock | Workforce Management/ Time-Tracking Software
? Headquartered in Vancouver, BC  ? Hybrid / Remote (Canada Only)

About VeriClock

Founded in 2010, VeriClock is a Canadian-based publisher of workforce management & time-tracking software headquartered in Vancouver, British Columbia.

We build modern, cloud-based solutions that help organizations eliminate manual timekeeping, reduce payroll errors, and gain real-time visibility into their hourly and distributed workforces. Our platform includes time tracking, scheduling, PTO management, payroll integrations, GPS-enabled verification, and customizable reporting, accessible via web, mobile, tablet, and IVR.

VeriClock integrates seamlessly into existing payroll and ERP systems — we do not replace them. Our role is to strengthen the workforce layer, helping businesses operate more efficiently while maintaining accuracy and compliance.

Trusted by organizations across healthcare, construction, manufacturing, field services, security, and facilities management, VeriClock is known for its reliability, flexibility, and strong customer support.

Our sales cycles are fast — typically 1 week to 30 days — and our software is sold on a Per Employee Per Month (PEPM) subscription model supported by a free-trial motion.

As we continue to grow, we are expanding our Canadian revenue team.

The Role

This is a high-activity, multi-channel sales development role with direct impact on new customer acquisition.

As a Sales Development Representative, you will generate, qualify, and advance opportunities through outbound calling, digital engagement, and community-based prospecting. This role goes beyond traditional cold calling and is well-suited to candidates who know how to engage buyers across multiple channels and professional communities.

Key Responsibilities

• Execute high-volume outbound calling, with a minimum expectation of 50 calls per day
  

• Conduct multi-channel outreach through:

• Email

• LinkedIn direct outreach and engagement

• Reddit and relevant online communities

• Industry and association message boards aligned with target customer profiles

• Prospect into healthcare, construction, manufacturing, and other workforce-heavy industries

• Actively work provided lead sources, including:

• Monthly free trial sign-ups

• Stalled or recycled sales opportunities

• Cold outreach to contacts who open or click email marketing campaigns
  

• Qualify prospects based on workforce size, operational challenges, urgency, and buying authority
  

• Clearly position workforce management software and PEPM subscription pricing

• Schedule and support product demos with Account Executives

• Support company-hosted webinars by sourcing and driving attendance

• Maintain accurate CRM records and detailed activity notes

• Collaborate with sales and marketing teams on messaging, targeting, and campaign optimization
  
  

Performance Metrics & Expectations

• Minimum of 50 outbound calls per day

• Meetings and demos booked per week and per month

• Minimum of 10 companies signed per month from booked demos with CS/AE Support

• Qualified sales opportunities (SQLs) generated

• Conversion rates from outbound activity to demo and close

• Webinar contribution of at least 5 sourced attendees per webinar

• Engagement rates across email, LinkedIn, and community channels

• Timely follow-up on inbound and marketing-generated leads

• Consistent CRM hygiene and activity tracking

Ideal Candidate Profile

• 1–3+ years of experience in B2B SaaS sales development or inside sales

• Comfortable in a high-activity, outbound-focused environment

• Strong written and verbal communication skills

• Experience using LinkedIn for prospecting

• Familiarity with Reddit or online industry communities

• Comfortable engaging in association or member-based message boards

• Organized, disciplined, and metrics-driven

• Self-motivated and effective in a remote work environment

Nice to Have Skills

• Experience selling workforce management, payroll, HR tech, or time tracking software

• Exposure to healthcare, construction, or manufacturing customers

• Experience selling PEPM subscription software

• Familiarity with Mailchimp, PipelineDeals, or other marketing automation and CRM platforms

Compensation

Salary starting in low $50,000s CAD, with total compensation into $60,000s CAD range including performance-based commission. Compensation is commensurate with experience and aligned to performance expectations during the ramp period.

Why Join VeriClock

VeriClock is an established Canadian SaaS company with direct product ownership, operating with fast sales cycles measured in weeks and a pricing model backed by strong product-market fit. We’re a small, close-knit, fully remote team that supports one another, values a business-casual and fun culture, and enjoys helping thousands of clients succeed. Competitive time off and health benefits, plus clear career growth into an Account Executive role for the right candidate.